Last week I spent my morning doing my normal routine of Facebook here and Facebook there. While doing so I kept seeing these great ads for a “Ruche“. Usually it is some college, random weight loss pill (guess the universe is telling me something), or a dating service (really?). I had yet to click on one, but finally the imagery intrigued me just enough. And YEAH for that! I found one of my new favorite store Ruche. Think Anthropologie when they were a baby company! Even better you can find Eco friendly clothing and Independent designers here to boot!

Here are a few spreads from their most recent look book. Added bonus…the images were taken by fellow photographer Stephanie Williams (love her work).

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